Step 5 - Validate the Configured Collect Tag

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Step-by-Step Validation Guide

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1. Navigate to the Tags Section

• Open Google Tag Manager.
• From the left sidebar, click on Tags.
• Confirm that your Zeotap Collect Tag is listed and is not paused or disabled.

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2. Enable Preview Mode

• In the top-right corner of GTM, click the Preview button.
• This will launch the Tag Assistant tool in a new tab.

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3. Enter Website URL

• In the Tag Assistant interface, enter the URL of the website where GTM is installed.
• Click Start to begin the preview session.

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Example

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4. Interact With Your Website

• Once the Tag Assistant redirects you to your website, perform the actions that would trigger the Zeotap Collect Tag.
  • Example: Navigate to different pages, perform a login, or trigger any configured custom events.

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5. Inspect Data in Developer Tools

• Right-click on the website and choose Inspect to open Chrome DevTools.
• Navigate to the Console tab.
• Look for the dataLayer output and check if the relevant event names (e.g., Login event) are logged.

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6. Review Tag Firing in Tag Assistant

• Return to the Tag Assistant tab.
• Click Continue to proceed to the next event.
• Under the Tags Fired section, verify that the Zeotap Collect Tag appears as fired.

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Summary

• The tag is active and configured correctly.
• It fires only for the intended events.
• Event data is being pushed to the dataLayer.