> ## Documentation Index
> Fetch the complete documentation index at: https://docs.zeotap.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Setting Up Predictive Audience

The following are the best practices and recommendations for setting up Predictive Audience:

* Ensure that data for the relevant events is added and accurately mapped.
* To run the RFM and CLV models, ensure that the you have mapped Event Name and Event > Timestamp and Event > eCommerce > Price, Order Value or Cart Value in Zeotap Catalogue Field.
* The customer should have access to over 10K events for the specific event on which they intend to initiate model creation. For more information about Predictive Audiences, refer [here](/articles/segment-customer/predictive-audiences).